Thursday, February 25, 2010

Greg Spalenka Artist as Brand

A great source of inspiration and for learning a different way to think about your work, your career, and goals, long and short can be found at Greg Spalenka's new site, Artist as Brand.

Greg is an artist with over twenty years experience creating work for print, movies, and galleries, and has a unique vision. Here are a few pieces by Greg:

Below, is an excerpt:

What do Michelangelo, Ralph Lauren, Geogia O’Keeffe, Andy Warhol, Clint Eastwood, Auguste Rodin, Kelloggs, Sting, Frida Kahlo, Toyota, Picasso, Damien Hirst, Mark Ryden, Annie Leibovitz, Henry Moore, Greenpeace, Maxfield Parrish, Ray Bradbury, Joseph Beuys, and Elizabeth Taylor, all have in common?

They are all brands.

A brand is a purpose transformed into a product or service that connects to people, the planet, and beyond. The key word here is purpose, and specifically your purpose. This is where the heart of your essence resides, where your most potent art manifests, and the strength of your perseverance matures. The purpose inside you aligned with your personal vision is the foundation of your creative power. When your heart is joined with your art, a vital one of kind signature is formed. This brand is unique to you and your intimate product.

Wednesday, February 17, 2010


These are two different croppings of a recent portrait I did of Brad Pitt. I was interested in painting him because of his work to rebuild New Orlean's 9th ward after it was devastated by hurricane Katrina. In the background is the repaired levee. The pink triangles are a reference to the tanagrams which were the jumping off point for the architects who designed the new houses in the 9th ward. See the link to Nola on the lower right for their website.

Acrylic on 12 x 12 in. birch panel.

Any feedback/comments are welcome.

Redesigning my Résumé

A couple of pages from my résumé redesign.

Friday, February 12, 2010


A series of double exposure polaroids i took a few years ago when I was teaching illustration courses at CCA.